This redevelopment endeavor, transforming the former Hollywood Bread Building to a new reimagined 26-story tower, marks a pivotal moment for the city's urban landscape. The development of 598,236 SF introduces 362 luxury apartments and 16,000 SF of retail space to the bustling heart of Hollywood, along with 5 levels of parking for 468 spaces. The supersized amenity deck at over 32,000 SF, which partially overlooks Hollywood Circle, includes large open areas, a bar, cabanas, and a 2000 SF pool.
Noah Breakstone, CEO of BTI Partners, emphasizes the project's transformative impact: "This development revitalizes a previously overlooked site, enhancing walkability and urban vibrancy while seamlessly integrating with the ArtsPark."