As the Director of Marketing at Bliss & Nyitray, Inc., Alexandra is responsible for creating and accelerating the company’s marketing strategy and brand recognition across the nation. She is focused on driving the company vision of innovation, communication, and competence with a knack for making the complex simple by building marketing programs and thought leadership to promote our purpose driven initiatives.
Under her leadership, Alexandra has assisted in developing a strong brand and consistent messaging that helps give BNI a leading voice in the industry. She also focuses on building strong, dedicated client relationships and partnerships built on trust with a record of generating new business opportunities.
She has significant experience in marketing and web development, digital marketing such as social media and email marketing campaigns, event management, branding, lead generation, public relations, and organizational design. She has a strong cultural competence as a dynamic public speaker and team motivator. A strong champion for workplace equality and diversity at BNI, Alexandra serves as part of BNI’s Human Resources committee.
Most recently, Alexandra received a post graduate degree from the prestigious Colombia School of Business – Digital Marketing in June 2020.
Alexandra is a graduate of Florida International University and holds a BA in Business Administration with an emphasis in Marketing and Advertising.